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Commercial event bar case study

Represent Manchester store launch and retail event bars.

Cocktailhire supplied a 1.5-metre ground-floor bar and a three-metre first-floor bar for Represent's Manchester store launch, with bar staff and glassware support. This case study explains that two-floor arrangement alongside photographs from Represent retail events, including pop-up and product-launch work.

Three metre Represent of Manchester event bar with glassware ready for service
The room

A Manchester store launch with drinks service on two floors.

Service requirements

Separate service points, working space and a route for collecting glasses.

What was supplied

A 1.5 metre ground-floor bar, a three-metre first-floor bar and glassware support where booked.

Bar layout

Each floor had its own bar, with more working frontage upstairs.

Planning a similar event

For a similar event, confirm each floor's guests, access, supplies and service hours.

What was supplied

Two-floor bar plan

A 1.5 metre bar on the ground floor and a three-metre bar on the first floor.

Different drinks by floor

The bars could concentrate on different drinks so the service matched how each floor was being used.

Glassware support

Because the booking included bars and glassware, glass collection formed part of the staffing plan.

The Manchester setup used separate bars rather than expecting guests on both floors to use one service point. The supplied bar lengths were 1.5 metres downstairs and three metres upstairs.

For a new store event, choose positions from the measured floor plan. Account for product displays, guest routes and the space behind the bar, then confirm how equipment and supplies reach each floor.

How the service works

Two bars, two floors, one clear drinks operation.

A two-floor drinks plan needs a service point, stock and working supplies allocated to each area. Share the guest distribution, arrival pattern and running order so the staff and equipment can be planned together.

At the Manchester launch, the first-floor bar had twice the frontage of the ground-floor bar. That is a description of this setup, not a guaranteed drinks-serving rate or a rule that every upper floor needs the larger bar.

Bars and glassware were booked together, and glass collection formed part of the staffing plan. For a similar booking, agree collection duties, glass return points and how staff move through the store without obstructing guests or displays.

Plan both directions of service: prepared drinks going out and empty glasses returning to the agreed collection point.

Represent of Manchester ground floor event bar with glassware ready Cocktailhire event bar team at a Represent retail event

Operational proof

How the two-floor service plan worked in the room.

The completed setup provides a practical example of distributing bars across two floors. The individual choices below should be checked against the layout and service requirements of a new event.

Step 01

Split the room

The ground floor received a 1.5 metre bar while the first floor received a three-metre bar, so each floor had its own working service point.

Step 02

Allocate bar space

The ground floor had the shorter bar, while the first floor had three metres of working frontage. A new event needs its own assessment of guest numbers and service demand.

Step 03

Divide the drinks

Separate service points allowed drinks preparation to be divided between floors. Confirm the selected menu and stock allocation for each bar in a new brief.

Step 04

Plan glass collection

Because bars and glassware were booked together, the staffing plan included glass collection. Agree collection routes and responsibilities as part of the service brief.

Example boundary: this is the flow used for a completed Represent event. It is not a fixed formula for bar size, staffing, arrival time or closing procedure. Those details must be worked out from each event's room, guest count, access and service plan.

Other documented retail work

Store launches, pop-ups and product events.

Cocktailhire's documented Represent work includes store events, pop-up retail spaces and product-led launches. The images show specific event setups; the Manchester bar dimensions should not be assumed to apply to every event pictured.

For a store launch, coordinate bar positions with displays, entrances and the programme. Include delivery, assembly, service and removal access in the production brief.

The record of several events describes work supplied on those occasions. It is not a quotation from Represent or a claim about future bookings, campaign results or current preferred-supplier status.

Use the two-floor example to consider whether guests need separate service points. Confirm staff, drinks, supplies and replenishment for each position rather than copying the bar sizes without checking the room.

Represent x Coggles event bar setup with glassware and spirits ready for service Represent Woman event detail on a table setting

Planning notes

Brief a retail event across one or more floors.

Send the event date, venue address, guest numbers and service hours, with a floor plan showing the proposed bar positions. Identify each floor's activity and any presentation, launch or arrival peak.

For straight bars, the required floor depth is 1.5m including bartender working space: 1.5m by 1.5m for one unit, or 3m by 1.5m for two. Guest circulation is additional. Confirm the actual layout and access route, including doors, stairs or lifts.

Allocate drinks stock, ingredients, ice, glasses and collection duties. Glassware hire is available only with a staffed Cocktailhire mobile bar; it is not supplied as a standalone hire.

Commercial bar service is quoted from the staff, service hours, bar setup, equipment, supplies, travel and access requirements. Use the current service pages to compare options, then request a quote for the actual event.

Glassware support described here applies to bar bookings where glassware is part of the event. Cocktailhire does not offer this as a standalone glassware-only service.